Job Description

Expedia Group brands power global travel for everyone, everywhere. We design cutting-edge tech to make travel smoother and more memorable, and we create groundbreaking solutions for our partners. Our diverse, vibrant, and welcoming community is essential in driving our success. Why Join Us? To shape the future of travel, people must come first. Guided by our Values and Leadership Agreements, we foster an open culture where everyone belongs, differences are celebrated and know that when one of us wins, we all win. We provide a full benefits package, including exciting travel perks, generous time-off, parental leave, a flexible work model (with some pretty cool offices), and career development resources, all to fuel our employees' passion for travel and ensure a rewarding career journey. We’re building a more open world. Join us. Introduction to team Our Marketing division is committed to establishing enduring connections with both travelers and partners. We aim to foster a deep sense of trust and affinity for our brands, achieved through creative excellence and innovative marketing strategies. This is a great opportunity to join one of the fastest growing marketing organizations for Expedia Group in the evolving app marketing space. We partner closely with Google, Facebook, Apple, and Play Store to power app installs . In this role, you will: Lead the App and Play Store experimentation program. Design, launch, and scale A/B tests that surface directly in Google Play and the Apple App Store. Partner hand-in-hand with Google & Apple. Join beta councils, pilot new products and give feedback that influences roadmaps. Grow installs and revenue. Drive organic acquisition through keyword strategy, creative experimentation, custom product pages, and other ASO levers. Work cross-functionally to ship fast. Translate customer insights into stories, partner with Product, Engineering, and Creative Agency. Mine data for big bets. Blend store analytics, attribution signals, and in-app behavior to size opportunities, write business cases, and keep an always-on experimentation pipeline prioritized. Tell the story that moves roadmaps. Turn complex findings into crisp, executive-ready narratives that secure resources and shape strategy. Experience and qualifications: 5 years in a data-driven growth, product, or marketing role within a tech environment (mobile, ASO/SEO, or experimentation-heavy preferred) Bachelor’s or Master’s degree in Statistics, Computer Science, Engineering, Business, or a related quantitative field (or equivalent professional experience) Proven multi-team project leadership with measurable outcomes High ownership mentality and bias for action; comfortable operating in fast-paced, ambiguous environments Solid experience in testing - hypothesis creation, statistical significance, lift analysis, and scaling insights Hands on SQL skills Demonstrated ability to turn raw data into actionable insights and executive-level storytelling Excellent verbal and written communication skills—able to simplify complex issues for technical and non-technical audiences alike Understanding of App Store and Google Play mechanics is a plus. The total cash range for this position in Seattle is $110,500.00 to $155,000.00. Employees in this role have the potential to increase their pay up to $177,000.00, which is the top of the range, based on ongoing, demonstrated, and sustained performance in the role. Starting pay for this role will vary based on multiple factors, including location, available budget, and an individual’s knowledge, skills, and experience. Pay ranges may be modified in the future. Accommodation requests If you need assistance with any part of the application or recruiting process due to a disability, or other physical or mental health conditions, please reach out to our Recruiting Accommodations Team through the Accommodation Request . We are proud to be named as a Best Place to Work on Glassdoor in 2024 and be recognized for award-winning culture by organizations like Forbes, TIME, Disability:IN, and others. Expedia Group's family of brands includes: Brand Expedia®, Hotels.com®, Expedia® Partner Solutions, Vrbo®, trivago®, Orbitz®, Travelocity®, Hotwire®, Wotif®, ebookers®, CheapTickets®, Expedia Group™ Media Solutions, Expedia Local Expert®, CarRentals.com™, and Expedia Cruises™. © 2024 Expedia, Inc. All rights reserved. Trademarks and logos are the property of their respective owners. CST: 2029030-50 Employment opportunities and job offers at Expedia Group will always come from Expedia Group’s Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. Expedia Group does not extend job offers via email or any other messaging tools to individuals with whom we have not made prior contact. Our email domain is @expediagroup.com. The official website to find and apply for job openings at Expedia Group is careers.expediagroup.com/jobs . Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. This employer participates in E-Verify. The employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS) with information from each new employee's I-9 to confirm work authorization.

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